For that unmistakeable Florida Gold blonde gold standard, Preference Infinia Colour Boost from L’Oreal Paris enhances colour and shine to help give you that head-turning look. Provides 100% grey hair coverage and a vibrant, natural blonde and is a permanent hair dye.
- Ultra-intense colour boost
- Non-fade for up to 8 weeks
- up to 100% grey coverage
- Packaging may vary